Portal Plans To Be Proof Of Pudding

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The Consultancy argues continually updating and improving the online presence helps to stay ahead of the competition. The Epwin Connect digital platform is set to be proof of the pudding.

The Epwin Connect customer portal launched in the spring of 2021 – it was a massive job but the next stage in the project was already in planning.

The portal gives customers access to marketing, technical and commercial support tools and provides them with retail and commercial leads. There are also links to external providers for training, finance and insurance backed guarantees, rolling discount deals on things such as workwear and an option to include the new Business Micros TOUCH lead generation and quoting software tool.

Now though, with almost 300 fabricators and 200 installers signed up to the portal, The Consultancy is working with Epwin’s marketing team on the next stages of the project. This will include automatic allocation of retail leads to local installers who are registered on the portal and new filters to show if customers have a showroom or not. There will also be a new drawing library which will allow users to access technical drawings and CAD files and a section on commercial project news which will provide useful market report updates.

 “It would be easy to be complacent about Epwin Connect but we are constantly looking to improve. We’re listening to customers all the time and looking at how they use the portal and then working with the team at The Consultancy to translate that into new tools and an even better customer experience.”

– Gerald Allen 

Head of Marketing, Epwin Window Systems

Constant work in progress

Richie Thornton, Director at The Consultancy, says “We’re really proud of the work we did in mapping and developing Epwin Connect, which, at the time, was our most ambitious individual web development project ever. It’s fantastic to see just how valuable it has already become to customers, with nearly 8,000 items downloaded since launch. Ultimately, it will never be complete. Like all the very best digital platforms and customer portals, it will be a work in progress for many years to come.”

Picture: The Consultancy is developing Epwin Connect as a continuous improvement project.

www.theconsultancy.co.uk

www.epwinwindowsystems.co.uk/connect/

Article written by Cathryn Ellis
20th January 2022

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