We believe the best way to ensure engagement with our advertiser customers is to be committed to our readerships - ensuring they are presented with quality, relevant editorial no matter which of our four current channels they are accessing.
The Installer Magazine The Fabricator Magazine
TheInstaller.pro TheFabricator.pro
Profinder Media still holds the largest database of installers and fabricators in the market and we work with our other data partners to ensure we get our messages - and our advertisers' messages - get to the right people at the right time.
For Magazine Advertising Rates - Click Here or the image below
Top Wrap Banners (Masthead) Advertisements
Advert Size: 2500px x 300px
£790.00 Home Page & News (only three available) includes four Newsletters
£500.00 News Page (only two available in addition to the above)
Please note that until May, FIT Show is one of the three. After that time, there will only be two available on Home Page & News. In 2022, advertisers may take the first six months and then a maximum of three more in alternating months.
£300.00 to appear on three Categories and £100.00 per Category thereafter on a shared space basis with no more than three other advertisers*.
£350.00 to appear solus on one Category and £350.00 per Solus Category thereafter. Please note that once we have bookings as above*, we may not be able to offer solus Opportunities. Those renewing on the above* basis will take priority over new potential Solus bookings.
These are Premium Advertisements - hugely and unmissably visible and yet at a remarkably affordable price. If you want impact; if you want to make a statement; these adverts are for you.
Each Category Section can accommodate a Top Wrap Banner on either a solus or shared space basis. They appear at the Category Section Home Page level and on every single story that appears within that Section.
The Home Page and the News Section Home Page is sold as a package - with the Top Wrap Banner appearing on every single News Story.
Standard Sidebar Advertisement
Advert Size: 120px x 240px
£175.00 Home Page & News
£75.00 to appear on three Categories and £25.00 per Category thereafter
We ask advertisers to change their copy every three months to ensure they maintain their click-throughs.
Perfect for getting your key brand messages across while maintaining your profile in front of existing and potential customers in either static or animated formats.
They appear at the Category Section Home Page level and on every single story that appears within that Section or on the Home Page and the News Section Home Page - appearing on every single News Story.
Pop-out Sidebar Advertisement
Advert Size: 120px x 240px
£175.00 Home Page & News
£75.00 to appear on three Categories and £25.00 per Category thereafter
We ask advertisers to change their copy every three months to ensure they maintain their click-throughs.
Every advert on the site (apart from the Top Banners and Mobile Adverts) has the facility to ‘pop-out’ and reveal additional information about an advertiser. The additional information includes 80 words – the perfect length to capture respondents’ interest and direct them back to your website via the inclusive link button.
A Pop-out Sidebar Advertisement is still sized at 120px X 240px in the closed position but in pop-out mode, provides up to an additional six times the viewable area.
Mobile Site Advertisement
Advert Size: 320px x 450px
£400.00 Home Page & News
£270.00 to appear on three Categories and £90.00 per Category thereafter
We ask advertisers to change their copy every three months to ensure they maintain their click-throughs.
The site is optimised for mobile but goes further by having mobile specific adverts. Like the Top Wrap Banners, these are Premium Advertisements - hugely and unmissably visible and yet at a remarkably affordable price.
They appear at the Home Page level; at the News Section Home page level; and at the Category Home Page level.
All Adverts can be flat or animated – we recommend animations feature no more than four screens. JPEG and GIF are preferred formats. Sizes must be precise.
ROI
Whether you require sales leads, brand awareness or you’re launching a new product or service or promoting an event, we can tailor-make a campaign according to your objectives and your budget.
And we can measure the results. Our sophisticated backend system counts page impressions, page views and Click Throughs so we can tell you exactly how your advert is performing.
Delivery
The supporting E-Newsletter is delivered every Tuesdayand Friday with the Friday edition being re-sent to unopens on Monday morning. These principles ensure an overall open rate that is higher than the average for the publishing sector. We promote our magazine every week. In the week our digital editions are available, our E-Newsletter schedule alters as it does around public holidays.
Between our print, email and online channels, The Fabricator reaches named individuals in 5,800 operations with larger fabricators or IGU manufacturers receiving multiples, bringing the total reach to 8,760. The Installer reaches 11,600 named individuals.
The backend of our sophisticated website systems also include a whole range of keywords and tags to make them more visible to social media and search engines, while our social media operations not only extend our reach further but also ensure our online channels are accessed again and again on a daily basis - be that on a desktop, tablet or via our fully optimised for mobile offering.
Click-through stats are produced monthly.
Sponsorship Opportunities
Sponsorship of both The Installer and The Fabricator isn’t just about adverts and logos, it is also about ensuring our sponsors are included all the channels we engage through and benefit from our market information and list of contacts.
A Sponsorship starts with a Sponsor's Page on either website which includes a Top Wrap Banner Advert, a dedicated Sidebar with all the information anyone visiting the page would want to know about the Sponsor. The main body of the page is available for the Sponsor to do as they wish. It can simply contain additional information that doesn't change too often - or it can change as often as the Sponsor wishes. It can include a range of marketing items; it can contain any article or indeed series of articles; and of course, it can contain all the Sponsors latest videos (which will also be uploaded to our Videos Section).
Sponsors benefit from having the content regularly promoted through our E-mail Newsletters and via our Social Media channels - and each Sponsor's Page is loaded with Social Media buttons so readers can post directly from the Page.
Each Sponsor's Logo will appear on every page we produce - so that's at the Home Page Level; the News Section Level; all Section Category levels; our Self Generated Pages level...and every single story we produce on a daily basis. That means a Sponsor's Logo will appear hundreds of times throughout the site. And will also appear on every E-Newsletter we send out.
Value: £6,000.00 per annum
All Sponsors receive an automatic 10% discount on all advertising in all four media channels.
Promotional Articles
Category Sections - £450 per month
Home Page & News - £650 per month
Includes a 650 word article with up to 3 pictures which is promoted via a prominent sidebar link on either The Home Page, the News Section Home Page and on every News Story or a prominent sidebar link on any chosen Category Section Home Page and every Story in that Section. The article will also be promoted via the E-Newsletter and via Profinder Media's Social Media channels. Each Promotional Article comes with the opportunity to include a Top Wrap Banner and a Sidebar Advert included in the price. Each Promotional Article also comes with an exclusive Additional Information Panel where the company featured can add a variety of information including company details and a logo.
The article will be edited to house style which does not allow any unfounded or unqualified claims but does allow for a commercial proposition to be presented. The headline should be no more than 30 characters long and is subject to editing.