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Smartketing Style And Substance
Kubu, the smart home brand, is opening up sales opportunities for Kubu Pro installers and manufacturing partners, with marketing right at the very heart of...
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Kubu Gets Its Hooks Into Hurst
The Kubu lock has the largest hooks and bolts on the market and is 'smart compatible' - so homeowners looking for security & tech will find a single solution from Hurst Doors. Kubu is supplied by Avantis.
Hurst composite doors will now be produced with Avantis Kubu equipped door locks as standard, meaning trade partners and their customers can access a range of features and benefits.
Hurst is the largest dedicated composite door manufacturer to standardise their doors to be compatible with smart technology, a move which has already been well-received by their customers.
“Increasingly, homeowners are looking to smart technology to enhance the security of their home and to enjoy the peace of mind it brings. Our new Avantis Kubu equipped lock responds to that demand and means that our trade partners can offer their customers a, future-proof product that they can trust.”
– Hayley Barker
Marketing Manager, Hurst Doors
Kubu locks offer the following features and benefits:
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Simple and affordable smart technology that is easy to install and easy to use .
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Long-lasting and battery powered solution (batteries lasting 12-18 months).
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No hardwiring required. Kubu is engineered to be a neat and compact smart product.
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Kubu is fully supported by an in-house team of technical experts to take hassle away from installers and fabricators.
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Works with Amazon Alexa and other devices.
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The Kubu App can be downloaded from Google Play and App Store.
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A Kubu Smart Lock doesn’t alter the appearance of the door in any way.
Partnership
Mark Bromley, CEO of Avantis says: “Hurst is a trusted name in the industry so partnering with them to embed our state-of-the-art technology in their range felt like a natural fit. It’s great to see an established, national company such as Hurst leading the way by embracing innovation and technology to elevate their range and enhance their customer offer."
No extra time
Fitting Kubu Equipped Doors into homes doesn’t require any additional installation time for Installers. Once the door has been fitted, Installers can simply guide homeowners to the Kubu website (www.kubu-home.com) to directly purchase their Kubu Kit containing the products needed to upgrade and fully activate their Kubu smart lock, although homeowners don't have to activate their door if they don't want to.
Investing in trade customers
Hayley Barker adds: “Our key focus is improving the support we offer to Hurst trade partners and a crucial part of that is the continued delivery of a product range that provides homeowners with the solution they are looking for in terms of quality, security and aesthetics. Our partnership with Kubu is another example of our commitment to investing in our trade customers to support their sales and to ensure that we are always looking for new ways to enhance our product offer."
Picture: The Kubu Lock supplied by Avantis
Article written by Cathryn Ellis
05th August 2020