Buzz At Belvedere Over New Style Aluminium

Sheerline from Garnalex.

South-West manufacturer Belvedere Products believes the thought process behind Sheerline, Garnalex’ aluminium window and door system, has created a real buzz of excitement.

Russell Jones, director of Belvedere Products, learned about Sheerline through word of mouth more than two years ago and wanted Belvedere to be involved from the beginning. He says: “Demand for aluminium windows is definitely growing. The sleek look and large areas of glass that aluminium offers is very popular. I call it the Grand Designs effect. There’s a huge buzz around Sheerline in the industry, with a great deal of anticipation. As the product range comes to market, the expectations are high and I don’t think they will disappoint.

“For me, the thought process in the product development sets it apart from other systems. The Classic system, in particular. My initial thoughts were how slim the profile is, making it an impressive-looking window. The innovation behind the beadless system to achieve this is ahead of its time. Our experience of fabrication has been good so far and the fast delivery times enable us to offer the quick turnaround our customers are used to. Support and service from Garnalex has also been excellent.”

Jones continues: “There are a number of clever features in Sheerline that seem simple yet have not been addressed previously. The compatibility of the ancillaries is a big positive, as are the thermal breaks. We are still in a very early stage but we’re confident Classic and Prestige products will slot into our established range. Sheerline is bringing aluminium up to date in a well thought out and integrated manner. We’re all excited about the journey.”

Roger Hartshorn, CEO of Garnalex, says: “We’re extremely pleased to have Belvedere Products with us on our journey of growth and development. Our system has been built with the end user in mind and we’ve transformed the experience of fabricating and installing aluminium windows for fabricators and installers by designing a product that’s easy and quick to manufacture and install.

“We design and make every component here in Britain, meaning that we have full control over the supply chain. We keep all profiles in 12 stocked colours, including our new gloss finish HIPCA White, in our large bespoke warehouse, which transforms delivery times. We deliver profiles to customers in just five working days.”

Picture: Sheerline from Garnalex.

Article written by Cathryn Ellis
11th August 2021


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