Pigs Birmingham
The Installer Magazine – August 2025
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Editor's Comment
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Esteemed commentators believe the industry is in decline and has been for a good many years. Editor Brian Shillibeer says that comes as no surprise but is not filled with doom and gloom as he believes evolution not boom is the name of the game. Householders want extensions and new build is coming out of the doldrums – and if that wasn’t enough to feed positivity, then the ability to diversify into buoyant markets should do.
Marketing Column – Decline & Fall? Or Pivot To Grow?
The fenestration market is facing structural decline after a short-lived pandemic boom. Andrew Scott, MD of Purplex Marketing, outlines the choices businesses must now make to survive and grow – including going big on marketing and pivoting into other sectors such as solar panels and even green balconies.
RISA Column – Don’t Fight The Law – Mediate Instead
Complaints against tradespeople are on the rise, with window and door fitters among the most commonly targeted professions. RISA offers an expert dispute resolution service that is fast, impartial and legally binding.
Technical Article - Variations To The Contract Need To Be Written And Agreed
Don Waterworth, The Installer’s Legal & Technical Expert has come across many instances where projects have gotten bigger and bigger but nobody has thought to agree the changes by writing them down and getting them signed – which just leads to big trouble as an installer recently found.
Winning the Game – A Chessboard Strategy
Sioned Yates, the founder of Access Marketing, discusses how to navigate challenging times with smart moves and strategic thinking.
Security Hardware – Pick Your Own
After almost 40 years serving the industry, Window Ware knows just what it takes to be a reliable hardware partner for fabricators – and this passes down to installers…who can specify what they want as well.
Proven U-Value Performance For Energy-Efficient Projects
Jack Scullion, VEKA’s product innovation manager, discusses why the performance of a profile is more important than ever.
No Go For No Bow Guarantee
Gerda door fans recognise its performance and good looks and have had steady success in selling it to the end user – but the supplier will never offer anti-bow warranties. Here’s why!
Smart Comes With Age
Universal Trade Frames has brought smart tech and heritage style together – first with a residential front door, (that also has a traditional joinery look) and now in its The Residence Collection windows.
EPDs For Domestic Window Hardware Range
Yale has achieved Environmental Product Declarations for five of its domestic window hardware products.